
In fact, according to Apple, GarageBand encapsulates the company's long-term goals: to democratise the use of technology and to take creative tasks that were difficult or expensive and make them accessible and easy to use for everyone.Īnd with 5.6m Macs shipped last year alone, this "free" program has made a significant impression on the music world. Jobs was adamant that this was no niche market proposition. Engineered with the same technology as Logic Pro - the high-end recording suite Apple inherited after its purchase of German company Emagic in 2002 - and preinstalled on to every new Mac, the software enabled users to mix 64 tracks, record live performances, use 1,000 prerecorded loops and export the fruits of their labours directly into iTunes. The technical press preferred to call the event a "snoozeathon" one commentator dubbed the program "Garagebland", and even Mac sites called GarageBand's 25-minute introduction "the longest demo on Earth". for everyone" - a loop-based recording suite that "turns your Mac into a pro-quality musical instrument and complete recording studio".

In January 2004 when Steve Jobs unveiled a new program called GarageBand, the newest member of Apple's iLife family of consumer-level media programs, he called it "a major new pro music tool.
